Juvia’s latest palette is a summer holy grail of 9 exuberant mattes and shimmers. The lack of “filler” shades or irrelevant colours that all blend into one makes this the ultimate festival palette… as the name suggests.
Festivals are generally agreed as the best time to be as colourful, bold and extraordinary as the summer day requires. My festival memories of summer 2017 are rife in glitter and crayon colour aesthetics, ventures of which are set to only get bolder in 2018.
A good palette should have a mix of shimmers and mattes because mattes are vital base and transition shades. The pink undertones in both oranges and reds, with shimmered overtones in the gold, black and blue shades inject a colourful energy into an already exciting palette.
Although, as much as I love a vibrant shimmer, I do believe that it’s essential for matte shades to outnumber shimmers in eyeshadow palettes. Luckily, modern day makeup does pigment pot, loose pans, loose glitter, gel glitters and more to couple with matte palettes and matte shade groups.
Juvia’s Place kept this in mind with the curation of the Festival palette. The shimmer shades are not overbearingly glittery, nor do they seek to be. The vibrancy of the colours behind the shimmer takes aesthetic precedence.
The colour coding of the mustard, oranges and reds encourages mix’n’match looks if two-tone lids aren’t your forte. The ability to mix colours so effortlessly, and for them to blend on the lid so seamlessly, is what makes this palette take an early lead in the festival makeup of 2018.
JOSIE MARIE’S TAKE
When I first used the palette, I couldn’t believe how pigmented the shades were. Nor could I believe how each variant of red and orange (both over and undertones) was distinctive and didn’t blend into one general shade when applied. Admittedly, the shimmer shades aren’t as pigmented as the mattes, but applying these on top of wet concealer would help them zing.
A large blending brush with the level of pigment given creates some vibrant and effortless looks. Start with the paler orange or mustard shade and build up a base on your lid before embellishing with bold reds or the shimmer shades. I tend to apply the shimmers with a flat brush: large for an effortless shimmer look or small for a precise or cut-create look.
My only issue was how loose the shimmers tend to be when you pack them on. I would suggest applying these before your face makeup due to the amount of product that escapes the brush and finds itself under your eyes. Once applied, however, the colour stays in place.
I created the above look with purely Juvia’s Festival shade. I built a base by mixing the mustard and pale orange before defining my crease with the darkest red. After that, I applied the gold shimmer to the large of my lid (on top of wet concealer) and the black shimmer subtly in my outer corner.
You can purchase Juvia’s Festival online at Beauty Bay in the UK at just £20. Worth the money? Definitely.